AI Insights · Timothy · July 2025
Top Drawing & Coloring Apps on Android in South America: Q2 2025
Explore the performance of the leading drawing and coloring apps on Android in South America for Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, the drawing and coloring app category on the Android platform in South America witnessed interesting trends. Based on data from Sensor Tower, here's a closer look at the performance of the top five apps in this category.
Paint by Number: Coloring Game from Oakever Games showed a steady decline in weekly downloads, starting from 287K downloads at the beginning of April to 125K by the end of June. Despite this, its revenue peaked at $134 in late May. Active users decreased from 849K to 645K over the quarter.
Happy Color®: Color by Number by X-FLOW maintained a strong presence with weekly downloads peaking at 210K in late May. Revenue fluctuated slightly, with a notable peak of $92 in late April. The app consistently engaged over 1.9M active users throughout the quarter.
Satisfying Coloring from Mad1 Games exhibited variable download trends, with a significant peak of 286K downloads in late May. Revenue also saw a peak of $106 during April. Active users increased to 886K in early June before stabilizing at around 568K by the end of the quarter.
Phone Case DIY by CrazyLabs LTD experienced a rise in downloads, reaching 251K in mid-April before stabilizing around 119K by the end of June. Revenue showed a gradual increase, ending the quarter at $66. Active users grew steadily, reaching 533K by the end of June.
Finally, Coloring & Learn from Orange Studios Games saw fluctuations in downloads, peaking at 167K in mid-April. Revenue remained relatively stable, with a high of $159 in late June. Active users consistently hovered around the 1.3M mark throughout the quarter.
These insights highlight the dynamic nature of user engagement and monetization within the drawing and coloring app market in South America. For more detailed analysis and insights, visit Sensor Tower.